plan

Understand your audience at the deepest level

Leverage extensive first-party data to understand your consumers at an attitudinal, behavioral, visitation, and transactional level with Plan. 
See how it works
Harness the power of data to build high-performing audiences.

Meet your customers where they are

Use mobile data paired with visitation data to understand your consumer’s daily routine and how they interact with brands, venues, and other points of interest. 

Uncover behavioral insights

Build smarter and more efficient campaigns using real-time knowledge of cross-channel media consumption by device, platform, and time of day—and gather insights about current customers, website visitors, target audiences, or people exposed to paid media. 

Find strategic brand partners 

Understand consumers’ brand and product affinities—as well as the publishers they gravitate towards—so you can strategically build partnerships that gain trust with your target customer.

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features and benefits

Build more strategic audiences

Web scraping and traffic mapping
Pixel deployment and management
Location data from millions of consumer devices
Currency-level audience and performance measurement 
Transactional data integration
Customer location and visitation insights

Plan is for the media strategist who is missing the mark on their audience. 

Explore other Stagwell Marketing Cloud use cases for media buyers, planners, and strategists. 
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Get your head in the Cloud.

Connect with a member of our team to discuss your marketing goals and see how our suite of tools can help you reach them.